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Ebook Intercultural Communication by Everett M. Rogers read! Book Title: Intercultural Communication
The author of the book: Everett M. Rogers
Edition: Waveland Press
Date of issue: January 1st 1999
Loaded: 1866 times
Reader ratings: 5.3
ISBN: 1577660323
ISBN 13: 9781577660323
Language: English
Format files: PDF
The size of the: 2.53 MB
City - Country: No data

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As communication and transportation technologies shrink global distances and contact with unalike others expands, the necessity for effective intercultural communication becomes paramount. This text provides a solid foundation for applying communication principles to intercultural interactions. A key element in effective intercultural communication is recognizing ethnocentrism. To do so, one must first be aware of the pervasive influence of culture. This book uses the history of intercultural contact to emphasize the layers of collective consciousness that shape the attitudes and beliefs of various peoples. Different worldviews color perceptions, values, and communication patterns. Without an awareness of these differences, intercultural communication can result in misunderstandings, prejudice, stereotypes, and discrimination. Ineffective communication pre¬vents the exchange and exploration of diverse perspectives that can enrich our lives. Through multiple examples, this book teaches the skills of competent intercultural communication so that active, interested participants can engage in the limitless bene¬fits of sharing viewpoints with others in a rapidly changing world. Not-for-sale instructor resource material available to college and university faculty only; contact publisher directly.

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Reviews of the Intercultural Communication


Total disappointment


Useful book, lots of information


This book will make you shudder, infiltrate, and change your mind about this crazy world.


The idea is great, but sometimes the text suffers


Rarely do the books make me cry, but this one could.

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